Betabrand swapping models for drones

Robert LeCompte Jul 7, 2025

Feb 6, 2018

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                <h1>Betabrand swapping models for drones</h1>
                <h2><p>For clothing company Betabrand's upcoming fashion show, "Silicon Valley Fashion Week?," they will be ditching the models. The human ones, at least. That's right, the same company that brought us dress pants sweatpants and disco hoodies will now be holding the very first fashion</p></h2>
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               <p>By <a href="/author/robert-lecompte-crosscut-com/">Robert LeCompte</a></p> 
              <p><time datetime="2025-02-04T05:00:00-08:00">Feb 6, 2018</time></p>
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            <p>For clothing company Betabrand's upcoming fashion show, "Silicon Valley Fashion Week?," they will be ditching the models. The human ones, at least. That's right, the same company that brought us dress pants sweatpants and disco hoodies will now be holding the very first fashion show modeled — or carried around — entirely by drones, reports <a href="http://www.geekwire.com/2015/in-this-silicon-valley-fashion-show-drones-replace-models/?ref=dev.cascadepbs.org">GeekWire</a>. If you're interested in attending the science fiction (or should I say science non-fiction) fashion show, it will be going on in San Francisco from May 12-14.</p><figure class="kg-card kg-embed-card"><iframe allowfullscreen="allowfullscreen" frameborder="0" height="315" src="https://www.youtube.com/embed/BY-Gy3KoH64" width="560"></iframe></figure>
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For clothing company Betabrand's upcoming fashion show, "Silicon Valley Fashion Week?," they will be ditching the models. The human ones, at least. That's right, the same company that brought us dress pants sweatpants and disco hoodies will now be holding the very first fashion show modeled — or carried around — entirely by drones, reports GeekWire. If you're interested in attending the science fiction (or should I say science non-fiction) fashion show, it will be going on in San Francisco from May 12-14.

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By Robert LeCompte

Robert LeCompte is an editorial intern at Crosscut. He studies communications and film at The Evergreen State College where he recently transferred from Maryland. When not working, he can usually be f