Culture

'Riding Pretty': bikes as fashion accessories

Women are intent on looking good while bicycling around town, a sure sign that a new age of biking has arrived.

'Riding Pretty': bikes as fashion accessories
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Ashli Blow

Women are intent on looking good while bicycling around town, a sure sign that a new age of biking has arrived.

About ten years ago, I was looking for a new bike equipped with  something you would think would not be that difficult to find: a chain  guard. That is, that sheath of metal that wraps at least partially  around the greasy links that help power the bike.

No luck.

“American bicycle manufacturers are overly influenced by the sports  market,” said the bicycle shop worker in the Cambridge bike shop I was  in, in one of the most succinct analysis of the bike market I had ever  heard. We surveyed the rows of lean and mean machines. It seemed I  would have to wait.

I was seeking a chain guard because I was tired of tucking the hem of my  right pants leg into my sock, and then forgetting about it and finding  myself looking ridiculous, hours later. Or using a metal clip to do the  same thing, and forgetting to take it off. Or just saying the heck with  it, and then getting my pants leg blackened with grease.

Today, although I haven’t bought a new bike yet, I’ve no shortage of  possibilities. Many manufacturers, from big companies to small  start-ups, make specifically urban bicycles, meant for city riding, not  laps around the track or careening down a mountain. I see them in every  city I visit, chained to lampposts or bike racks, all with that most  coveted of things, a chain guard. Some even have the Dutch-style ones,  that wrap completely around the chain, making it virtually impossible to  get grease on clothes.

That’s important if you’re dressing up, which people are. Ruth La  Ferla of The New York Times, its fashion reporter,  wrote a story in  September about women looking good riding around town on bikes. “These daring young women, in their stylish attire, are turning heads  as they roll by,” La Ferla wrote. “They are clad not in spandex but in  fluttery skirts, capes, and kitten heels.”

It’s clear in the article that the bicycle, which might have a wicker  basket upfront and usually was constructed so as to give the rider an  upright posture, was seen as part of the women’s fashionable attire, not  a detraction from it. Such women could even choose tony accessories  made by French couture companies.

The Times article is a kind of official announcement that times have changed. But this trend is not confined to New York City.

The retail clothing company Banana Republic, found in countless  malls, has run full-page ads in national magazines showing a relaxed  young man in a dark gray suit, scarf, red shirt, and tie, straddling a  bike. He’s not behind the wheel of an Italian sports car. He’s on a  bike.

There are countless blogs — “Urbanely, or Cyclelicious, Velo Chic,  Velo Vixens, Chic Cyclists, Girl on a Bicycle, The Town Bicycle, Bikes  and the City” — dedicated to celebrating cycling in the town and city.  One is called appropriately enough, “Riding Pretty,” which shows women  and a few men on bikes, including the author, often in heels and a  dress and a dashing helmet cover, in and around San Francisco. The site says it is “is dedicated to  all the girls in the world who want to ride pretty on a bicycle. Here’s  to living a bicycle lifestyle!”

The mixing of cycling and fashion shows that bikes are becoming once  again a means of transportation, and not just devices to use for  exercise or sport. And like that other mode of transportation, the car,  they are becoming a means of expressing ourselves, for displaying who we  are.  Not since the 1880s, when the first bicycle craze hit the nation  and helped produce some of its first paved roads, have this two-wheeled,  self-propelled machine been such a symbol of urbanity and style.

And while the bike is getting cooler, the car is getting less so.

Donna St. George, a writer for The Washington  Post, wrote a story  earlier this year that highlighted how in 2008, just 30 percent of 16  year-olds got their driver licenses, compared to 45 percent in 1988.  That’s a big drop. My brother’s 18-year-old son, who lives in North  Carolina, doesn’t have a license nor do many of his friends. A car is  “helpful,” but not really “cool,” says my brother, interpreting his  teenager’s habits.

Here in New York City, there’s no question that public policy, while  not creating this trend, has helped facilitate it. Transportation  Commissioner Janette Sadik-Khan, herself a biker, is creating new bike  lanes all over town by the judicious use of the paintbrush. She is  leaving in her wake more riders and controversy, as drivers unaccustomed  to seeing lanes taken away from them start reacting.

Other cities and towns are following the lead of New York, San  Francisco, and other cosmopolitan cities. Even automobile-centric cities  like Charlotte are building bike paths and exploring ways to make  cycling more convenient and most important, safer.

Although bike lanes are nice, what would really make cycling safer is  to change the legal lines so that drivers are automatically at fault if  they hit a cyclist. This is how things are in cycle-friendly countries  like the Netherlands, where not coincidentally, it’s quite common to see  well-dressed women and men on bicycles.

With full chain guards of course.

This article is distributed by Citiwire.

Ashli Blow

By Ashli Blow

Ashli Blow is a Seattle-based freelance writer who talks with people — in places from urban watersheds to remote wildernesses — about the environment around them. She’s been working in journal