Zulily gets bought by QVC owner

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Amelia Havanec

Amelia Havanec Jan 12, 2018

Jan 12, 2018

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                <h1>Zulily gets bought by QVC owner</h1>
                <h2><p>Liberty Interactive, the company that owns home-shopping television channel QVC, will buy Zulily for $2.4 billion, according to USA Today. What makes Zulily particularly intriguing is that it's an online shopping site geared to new moms that boasts flash sales on clothing and merchandise. Read: access to</p></h2>
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               <p>By <a href="/author/amelia-havanec-crosscut-com/">Amelia Havanec</a></p> 
              <p><time datetime="2025-02-04T05:00:00-08:00">Jan 12, 2018</time></p>
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            <p>Liberty Interactive, the company that owns home-shopping television channel QVC, will buy Zulily for <a href="http://www.usatoday.com/story/tech/2015/08/17/liberty-interactive-acquires-zulily/31841741/?ref=dev.cascadepbs.org">$2.4 billion</a>, according to USA Today. What makes Zulily particularly intriguing is that it's an online shopping site geared to new moms that boasts flash sales on clothing and merchandise. Read: access to internet savvy and younger customers. Though growth for the site has been struggling in recent months, OVC's 12 million active customers should help it get back on its feet. Zulily will keep their headquarters in Seattle after the deal closes later this year.</p>
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Liberty Interactive, the company that owns home-shopping television channel QVC, will buy Zulily for $2.4 billion, according to USA Today. What makes Zulily particularly intriguing is that it's an online shopping site geared to new moms that boasts flash sales on clothing and merchandise. Read: access to internet savvy and younger customers. Though growth for the site has been struggling in recent months, OVC's 12 million active customers should help it get back on its feet. Zulily will keep their headquarters in Seattle after the deal closes later this year.

By Amelia Havanec

Amelia Havanec is Crosscut's Science and Tech Fellow. She came to Washington from her home state of Connecticut by way of New York, Florida, California and Michigan in pursuit of the perfect pint. Sh