Why a presidential campaign is the ultimate startup

Mark Matassa Jun 30, 2025

Feb 6, 2018

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                <h1>Why a presidential campaign is the ultimate startup</h1>
                <h2><p>The New York Times’ business feature “The Upshot” offers a smart entrepreneur-perspective way of looking at presidential politics. Imagine you have a new tech product and you want to create a business to launch it, produce it and market it nationwide. Imagine, to get this machine off the ground, hiring</p></h2>
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               <p>By <a href="/author/mmatassa-mac-com/">Mark Matassa</a></p> 
              <p><time datetime="2025-02-04T05:00:00-08:00">Feb 6, 2018</time></p>
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            <p><em>The New York Times’</em> business feature “The Upshot” offers a smart entrepreneur-perspective way of looking at presidential politics. <a href="http://www.nytimes.com/2015/06/07/upshot/why-a-presidential-campaign-is-the-ultimate-start-up.html?action=click&pgtype=Homepage&module=c-column-middle-span-region&region=c-column-middle-span-region&WT.nav=c-column-middle-span-region&ref=dev.cascadepbs.org">Imagine you have a new tech product</a> and you want to create a business to launch it, produce it and market it nationwide. Imagine, to get this machine off the ground, hiring hundreds of people and raising and spending $1 billion to $2 billion by late next year, all while fighting off other startups with similar products. Tough job. But that, says the <em>Times</em>, fairly describes the effort to elect Hillary Clinton.</p>
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The New York Times’ business feature “The Upshot” offers a smart entrepreneur-perspective way of looking at presidential politics. Imagine you have a new tech product and you want to create a business to launch it, produce it and market it nationwide. Imagine, to get this machine off the ground, hiring hundreds of people and raising and spending $1 billion to $2 billion by late next year, all while fighting off other startups with similar products. Tough job. But that, says the Times, fairly describes the effort to elect Hillary Clinton.

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